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Ninja Professional Plus Blender with Auto-iQ (BN701) In-depth Review

The Ninja BN701 Professional Plus Blender might look good on paper, but it proved otherwise on the testing bench.

By , , and ·Updated
Tested Using Methodology v1.0
The Ninja BN701 blender on a white surface, next to a bunch of celery, carrots, and a bowl of apples with a green smoothie in front.

Overall Verdict

In our testing, the Ninja BN701 Professional Plus Blender proved to be effective at crushing ice. To its credit, this Ninja has a powerful rotation speed and solid blades. It’s just that when put to the test with tough items like kale, oatmeal, almonds, dried berries, and frozen fruit, the performance was average at best.

Perhaps our tests were a little challenging, which means the Ninja BN701 is only really good for simple tasks. Despite its 1400W motor, innovative design, and comfortable price range, we’re still hesitant to recommend it as a worthwhile blender to buy.

Things We Like

  • Modern aesthetic design
  • Intuitive interface
  • Great for ice and nuts

Things We Don’t Like

  • Green smoothies a challenge
  • Subpar build quality

As Ninja continuously innovates and introduces new blender models, the BN701 Professional Plus represents a step forward in their countertop blender lineup, building upon the success and feedback received from earlier models. You might be wondering what makes the Ninja BN701 special. From its stacked blade assembly, Auto-iQ technology, and modern aesthetic design, it’s clearly a non-typical blender. It suggests a hint of class without being badass or upscale. For this reason it’s a popular blender for how it redefines conventional design standards. However, the question arises whether it’s worth the price or just a gimmick trying to pimp revolutionary design.

Key Specs

Dimensions
H17 x L6.6 x W9.3 inches
Weight
8.0 lbs (3.6 kg)
Capacity
72 oz
Motor Power
1400 watts
Various Speed Settings
Yes
Pulse Mode
Yes

Where to Buy Price at publication $100.38

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Compared to Other Full Size Blenders

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Analysis and Test Results

6.6 Performance

For lovers of fruit smoothies and those who need an ice-crushing blender, the Ninja BN 701 might just be the one. However, if green smoothies or perhaps homemade almond butter are more your style, this Ninja is a definite let-down.

4.6 Smoothie

Ninja Professional Plus Blender BN701 Smoothie Video
The Ninja BN701 Professional Plus blender’s motor base and its container stand on a table, accompanied by a glass filled with a green smoothie. Next to it, a white paper features three distinct smoothie samples while a smartphone showcases the blending time of 4 minutes.
A white paper displays three smoothie samples, showcasing the consistency of the Ninja BN701 Professional Plus Blender smoothies blended for 2 minutes and 30 seconds, 3 minutes, 3 minutes and 30 seconds, and 4 minutes.
Blending Time
3 mins
Result
Chunky

In this test, the Ninja BN 701 proved how well it can liquify a range of fruits. Notably, within a mere 30 seconds, it smoothly blended bananas, apples, and pineapples without any chunks left behind. 

The same results, however, were not achieved with kale which landed up with significant leaf strips remaining. Even with three extra minutes added to the blending time, the results were still wanting and the smoothie wasn’t really smooth.

The Ninja’s shortcoming became more apparent with further performance comparisons There was little change in the liquids consistency after 30 seconds of additional blending compared to extended periods of blending. 

This clearly suggested inherent constraints with the Ninja BN 701's ability to process leafy greens. . 

Ultimately, if you want to make green leafy smoothies, this is not the blender for you. There are more suitable blenders comparable both in price and power ratings. These would include the NutriBullet, Oster Pro, and Black+Decker.

6.5 Frozen Fruit Smoothie

Ninja Professional Plus Blender BN701 Frozen Smoothie Video
The Ninja BN701 Professional Plus Blender motor base stands beside a glass bowl which contains a portion of the smoothie it produced. Next to it, a smartphone displays a blending time of 3 minutes and 59 seconds.
A sample of frozen fruit smoothie created with the Ninja BN701 Professional Plus blender, spread on white paper.
Blending Time
4 mins
Result
Silky Smooth

In this test, the Ninja BN 701 delivered a slightly improved performance compared to the green smoothie test. Dealing solely with frozen fruits in this trial, the blender produced a silky-smooth mixture.There was a negligible amount of strawberry skin which is quite common to various other blenders. 

However, it's important to highlight that the Ninja BN 701 required a total of 4 minutes to achieve this result. This is four times longer than the pricey Vitamix 5200 and twice as long as other similarly-priced blenders, like the NutriBullet and the Oster Pro. We later surmised that this outcome was a direct result of the distinctive configuration of the blender's blade. 

The Ninja’s blade features a stacked design with multiple blades positioned at different heights. This purpose seems to be to target all levels of the container, not just contents near the bottom. Although an original design, it failed to consistently pull ingredients towards the blades for finer processing. 

In actual fact, we noticed how the centrifugal force constantly pulled the food outward and upward, away from the blades. 

In order to get a passable result, we had to pause the blending process multiple times, manually forcing the ingredients down toward the blades using a spatula. This was further complicated by the space occupied by the blade assemblies from the top to the bottom. 

In short, despite the smooth and drinkable enough smoothie yielded, the frustration was not worth it.

7.6 Protein Shake

Ninja Professional Plus Blender BN701 Protein Shakes Video
The Ninja BN701 Professional Plus blender motor base stands beside the container. Next to it, a protein shake has been strained through a metal mesh strainer while a smartphone displays a blending time of 3 minutes 49 seconds.
A mesh strainer filters a protein shake made by theNinja BN701 Professional Plus, retaining the unblended solids that fail to pass through.
Blending Time
4 mins
Result
Smooth

When it comes to making protein-based shakes, the Ninja BN701 was once again a mixed bag.. For this test, we selected a hearty mix of oats, dried blueberries, crunchy almonds, and creamy milk. The blender took up to 4 minutes to fully blend the ingredients, which was twice the average. Again, the lengthy blending time was due to the ineffectiveness of the blender's blades in pulling ingredients towards the center. 

However, we have to admit that every second is worth the wait as the Ninja BN701 created an almost perfect protein shake. While there were a few remnants of almond and blueberry skin, the oatmeal gracefully surrendered, transforming into a silky liquid state. This created a taste sensation that was simultaneously smooth and gratifying.

7.8 Almond Butter

Ninja Professional Plus Blender BN701 Almond Butter Video
The Ninja BN701 Professional Plus is beside a white plate containing almond butter with a spatula, blend assembly, and a smartphone revealing a blending time of 5 minutes.
A sample of almond butter created with the Ninja BN701 Professional Plus blender, spread on white paper.
Blending Time
5 mins
Result
Smooth

Making almond butter with the Ninja BN 701 was not as simple as we expected. Although initial blending was swift enough, the same design issues persisted. Larger fragments of almonds adhered to the sides while contents near the blade were a smoothly blended butter. Trying to move contents with a spatula (as with the fruit smoothie) didn’t help much and it took 5 minutes to produce a somewhat acceptable paste.

10 Crushed Ice

Ninja Professional Plus Blender BN701 Crushed Ice Video
The Ninja BN701 Professional Plus blender is beside a black tray containing its crushed ice.
Ice Fineness
Very Fine
Unblended Ice
0% of 12 oz

Among all the tests we’ve performed, crushing ice is wherethe Ninja BN 701 truly stood out. We have put numerous blenders through this particular task, yet none could match the Ninja BN 701. In just 20 seconds, it turned 12 oz ice into a fluffy, like-snow consistency.

6.1 Design

The Ninja BN701 blender is17 inches tall and weighs 8 pounds. It takes up a fair amount of countertop space, but is lightweight and easy to move around. The built quality appears good but there are lingering durability issues. For one, the plastic container tends to scratch easily and the stacked blade assembly can damage if misaligned.

In the Box

A display of the  Ninja BN701 Professional Plus blender blender and its accessories, including the user manual and a carton box, on a table.
Unboxing the Ninja BN701 Professional Plus blender
  • Motor base
  • 72-oz blending container 
  • Container lid
  • User manual

Dimensions

Illustrated dimensions of the Ninja BN701 Professional Plus blender  showing the height, length, and width in inches
Height
17.0" (43.2 cm)
Width
9.3" (23.6 cm)
Weight
8.0 lbs (3.6 kg)
Length
6.6" (16.8 cm)

The Ninja BN 701 is about the size of a standard coffee maker, so it takes up a decent amount of space. An open space on a kitchen island or table is ideal, but under a low cabinet could present a challenge. On the other hand, its relative light, weighing 8 pounds, so it's easy to move around.

5.5 Build Quality

A closeup of the Ninja BN701 Professional Plus blender motor base and container
The Ninja BN701 Professional Plus Blender Motor Base and Container

The Ninja BN701 material quality is slightly above average, but not without its flaws. It has a sturdy motor base and virtually indestructible stacked blade assembly. The container, however, is made of medium-grade plastic. After just a few uses, it began to show scratches and lost its sheen. 

Another issue is the misalignment between the blade assembly and the lid. .During our testing, the blade swirled in such a way that it slightly damaged the lid. 

Additionally, during the almond butter test, we noticed a high-pitched whining sound. The issue remains unresolved and often gives the impression that the blender will break down or a component is worn out. Despite this, the blender still operates reliably enough.

6.0 Blades

A closeup of the Ninja BN701 Professional Plus blender stacked blade assembly
The Ninja BN701 Professional Plus Blender Stacked Blade Assembly
A closeup of the Ninja BN701 Professional Plus blender stacked blade assembly
A closeup of the Ninja BN701 Professional Plus blender stacked blade assembly
A closeup of the Ninja BN701 Professional Plus blender’s container, stacked blade assembly, and lid.
Material
Stainless Steel
Type
Stacked
Blade Count
6 sharp blades
Removable
Yes
Dishwasher Safe
Yes

The Ninja BN 701 blender stands out for its stacked blade assembly of six distinct blades staggered at various heights within the blending jar. We found this design only effective for quick and easy chopping. When it comes to blending, pureeing, and mixing, the blender does struggle a lot to pull ingredients towards the blades efficiently. This often results in gritty outcomes or requires extended blending time to achieve smoother results.

Motor Base

A close-up of the Ninja BN701 Professional Plus blender’s motor
A close-up of the Ninja BN701 Professional Plus blender’s motor
A close-up of the Ninja BN701 Professional Plus blender’s motor
A close-up of the Ninja BN701 Professional Plus blender’s motor
Rated Voltage
120 Volts
Rated Power
1400 Wattages
Working Time
N/A
Protection
Yes
Weight
5.3 pounds
Cord Length
2.8 ft (0.9 m)

When operating at top capacity, the motor can reach an output of 1400 watts. As a safety feature, the blender will only operate when the lid is tightly secured and the container is securely positioned on the base. As mentioned, the blade assembly does not align correctly with the lid, but this doesn't prevent the motor from running.

There are four suction feet at the bottom that provide stability and prevent the blender from moving while operating . The feet grip very firmly, especially on flat, smooth surfaces, so lifting the applicant can be a little bit tricky.

Blending Container

Illustrated dimensions of the Ninja BN701 Professional Plus blender container showing the height and diameter in inches.
The Ninja BN701 Professional Plus Blender’s Container
Material
Plastic
Capacity
72 oz
Weight
2.7 pounds
Dishwasher Safe
Yes
Measurement
Yes
Suitable For
Large batches

The Ninja BN701’s blending container blender's container has a 72-ounce capacity, so it is tailored for blending large batches of food, drinks, or smoothies in one go. It also features a built-in pour spout which is basically spill proof . Furthermore, the whole package comes with an array of measuring cups marked in ounces, liters, and milliliters— all clear and easy to read.

Lid

A close-up of the Ninja BN701 Professional Plus blender’s lid
A close-up of the Ninja BN701 Professional Plus blender’s lid
A close-up of the damage caused by blade assembly misalignment
Material
Plastic
Closing Type
Lock Mechanism
Features
Pouring Spout with Cap

The lid is made of hard plastic. Unlike friction-based lids, its locking mechanism is easy to operate with a responsive release button and push-and-lock handle. Additionally, the locking mechanism acts as a safety feature, preventing the blender from operating if the lid is not properly attached. We also appreciate a pouring spout on the lid, which is really convenient for controlled and mess-free pouring.

8.5 Control Panel

A close-up of the Ninja BN701 Professional Plus blender’s control panel
The Ninja BN701 Professional Plus Blender’s Control Panel
A close-up of the Ninja BN701 Professional Plus blender’s control panel
The Ninja BN701 Professional Plus Min Speed
The Ninja BN701 Professional Plus Max Speed
Activation
Touch button
Min Speed
4,269 RPM
Max Speed
5,101 RPM
Presets
Yes
Digital Display
No
Built-in Timer
No
Pulse Mode
Yes

The Ninja BN701 blender's control panel is simple and intuitive. Buttons are logically arranged and clearly labeled with related functions neatly grouped together. You may find the buttons relatively stiff, but overall, this a minor drawback and does not significantly impact the blender’s usability.

Extra Accessory

Material
N/A
Dishwasher Safe
N/A
Removable
N/A

The Ninja BN701 blender does not come with any extra accessories.

6.7 Usability

The Ninja BN701 is not quite a 'set and forget' blender. Because the vortex action doesn’t draw ingredients efficiently towards the blades, it’s often necessary to manually intervene. As a large-sized blender, the noise level is relatively high but tolerable. On the other hand, assembly is a breeze, but the blade assembly's alignment requires extra attention due to the lack of clear indicator

6.0 Ease of Blend

Compared to the usual kind of blender, the Ninja BN701 is not the most convenient to use. Due to the stack blade design, the blending jug contents are not so efficiently drawn in. This means you often have to open the lid to stir or scrape in stuff that gets missed or pushed to the edges. This, however, is not so easy since the prongs stretch from top to bottom and obstruct the path of the scraper.

What’s more, the blade assembly lacks a locking mechanism which means it must be removed, particularly when dealing with thick mixtures that can't be poured through the spout. This then requires space to rest the blade assembly, thus adding an extra, inconvenient step to the blending process.

7.1 Noise Level

The Ninja BN701 Professional Plus blender is on a table, accompanied by a sound level meter displaying its recorded noise level. In the background, other blenders that we tested sit on a nearby shelf.
The Ninja BN701 Professional Plus Blender in Our Noise Level Test
Max Level
99.3 dB

We used ice cubes and water as testing ingredients. The noise level of the Ninja BN701 averaged around 99.7 dB. This is relatively loud, equivalent to the sound produced by a vacuum cleaner or motorcycle engine. It’s bearable though because the pitch is not so harsh or grating.

8.5 Assembly

Attaching the container to the motor and then securing the lid is a straightforward process. We found the symbols on the components are very helpful. These visual guides simplify the task with an easy-to-follow roadmap for proper alignment. Although it may take some time to become familiar with everything, with a bit of practice, you'll quickly master it. 

Our main concern lies with the blade assembly. Even when improperly attached to the lid, it still operates. For this reason, you l need to be extra cautious during each blending session because there are no indicators or clicking sound to confirm that the blade assembly is correctly positioned.

6.5 Cleanability

All the components of the blender, with the exception of the motor base, are safe for cleaning in the top rack of a dishwasher. Fortunately, the motor base, with its smooth surface, can easily be cleaned by just wiping down. 

However, extra care must be taken when manual cleaning the blade due to its sharpness and intricate design. To avoid accidental cuts, cautious handling is required during the cleaning process. 

There is a small cavity, known as a ‘coupling’ which ensures a loose fit of the blade onto the drive gear. Due to its narrow size, this area often captures food particles. This makes it hard to clean manually without a dedicated cleaning brush. The zone around the drive gear at the container’s bottom is also prone to food residue accumulation which can be tough to remove. It typically requires more than a simple rinse under running tap water.

Behind the review

Headshot of Tina Pham
Tina PhamReviewer

Tina Pham is a staff writer and reviewer, with five years of experience in the industry. As a passionate amateur home cook, she loves to discover practical cooking solutions, and has made it her mission to bring her findings to every kitchen. Her ultimate goal is making cooking more of a pleasure for all.

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Lap VoTest Lead

Lap is Head of the Research, Testing, and Review Team (RTR Team) at HealthyKitchen101.com, where he directs and supervises the testing of kitchen gadgets and appliances.

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Nguyen NtkVisual Specialist

Nguyen Ntk is a graphic designer, photographer, and videographer whose philosophy centers around respecting and celebrating the beauty of reality. Through his lenses, Nguyen strives to capture the true essence of objects and events, showcasing and highlighting authentic features without distortion or exaggeration.